In the next five years, JSW Steel plans to open as many as 5,000 shops to sell custom-made steel to tap demand in rural and semi-urban India. The company believes that rising incomes in both rural and semi-urban areas in the country have boosted construction of homes and non-food spending.
The company is going to expand from the taluk-level. The company said that there are 600 districts in India with 7,000 taluks. JSW plans to set up 3,000-5,000 shops in these 7,000 taluks.
By the end of FY14, JSW has targetted to have 450 retail shops.